Class Action

Gap and Old Navy Sales Pricing Class Action – Canada

Slater Vecchio LLP has filed a class action lawsuit against Gap and Old Navy for allegedly offering their products at ‘false discounts’.

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Old Navy and Gap Sales Pricing

What is this lawsuit about?

Slater Vecchio LLP has filed a class action lawsuit alleging that Gap and Old Navy have breached Canada’s Competition Act and consumer protection legislation through their online representations of the regular and discount prices of their products.

It is alleged that Gap and Old Navy rarely, if ever, offer to sell their products at the represented regular price and instead always, or almost always, offer these products at the so-called discount price.

As a result of this conduct, individuals who purchased products from Gap and Old Navy allegedly obtained less value than they expected to obtain by purchasing these products at so-called discount prices.

What is a class action?

A class action is a legal case through which one person makes a claim to the Court on behalf of a similarly situated class of people who have the same or a similar legal claim. A class action seeks to hold a defendant or defendants responsible for their conduct that affects each member of the class by resolving issues that are common to the class in the same legal proceeding, instead of each class member bringing a claim individually.

The individual who first files the claim must ask the Court for permission to proceed as a class action. If permission is granted (referred to as “authorized” in Quebec and “certified” in all other Canadian provinces) and the case may proceed as a class action, the Court will appoint an individual as “Representative Plaintiff” to represent the best interests of the class during the litigation and will define the class group. Each person who meets the criteria of the class group is considered a “Class Member.”

What should proposed class members do now?

If you purchased one or more products from Gap or Old Navy online at a “discount price,” please submit your information through the form on this webpage.

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